Future of ai
2024 annual summit

15 July 2024

Expo Tel Aviv

WHO WE ARE

Welcome to Future of AI by Lynx – Israel’s leading AI conference!

Our quarterly events and annual summit have become the central hub for Israel’s AI community, technology and business leaders, founders, investors and anyone interested in staying at the forefront of technology. Our events offer a comprehensive exploration of the latest advancements in AI, machine learning, data, and related fields. It’s the ultimate destination for gaining invaluable insights into current trends, discovering future opportunities, and forging connections with decision-makers, entrepreneurs, investors, government officials, and media representatives.

Anticipation and demand for our events are usually high so it’s recommended to register early so secure your spot. We can’t wait to meet you at our next event!

Future of AI is organized by Lynx by People & Computers -Israel’s trailblazer in tech event organization-production. Our portfolio includes industry leading events such as FinTech Junction, Future of AI, Lynx Cybersecurity Summit, Lynx DevCon, Google Cloud Summit, AWS Summit, PayPal events, Youtube events and many more.

Where

Expo Tel Aviv

When

15 July 2024

WHY ATTEND

What can you expect to experience in thie event

Learn

Sharpen your AI expertise with practical, actionable insights from laser-focused sessions. Immediately apply your new knowledge to elevate your work.

Discover

Explore cutting-edge research and innovative AI applications. Gain a deeper understanding of the technology shaping our world. Get inspired!

Grow

Unlock new professional development opportunities, get inspired by thought leaders and innovators, broaden your perspective on AI’s potential impact on your life and work.

Connect

Forge valuable relationships with industry leaders, potential employers, and peers who share your AI passion. Open doors to new opportunities and collaborations.

REGISTER NOW

Demand is high – Register early to secure your spot

Community partners

speakers

Steering Committee

Yair Adato

Co-Founder & CTO @ Bria

Nati Amsterdam

General Manager AI @ Nvidia

Dr. Tal Aspir

Partner, AI Lab Manager @ BDO

Eyal Enav

Vision AI Alliances Manager @ Nvidia

Yoav Evenstein

AI Expert

Aviv Graupen

AI Specialist @ Oracle

Ziv Katzir

AI National Program Head @ Israel Innovation Authority

Ben Pelled

Conference Founder @ Lynx

Pavel Plutov

ISV & Startups Partnerships Country Leader @ IBM

Netanel Ratner

CTO, Computer Vision @ Rafael

Pini Solomovitz

Head of Innovation @ Run:AI

Amit Svarzenberg

CTO @ Microsoft for Startups

Philip Tannor

Co-Founder and CEO @ Deepchecks

Lee Twito

GenAI Lead @ Lemonade

Sharon Zarfati

Director @ FinSec (Mastercard)

relive future of ai 2023

AI is Already Here

Can you Afford to be Left Behind?

agenda

This year our sessions will be held in Hebrew

השנה ההרצאות יערכו בשפה העברית

ההרצאות יהיו פתוחות לכלל המשתתפים

ארוחת בוקר קלה תוגש לכל המשתתפים באזור התערוכה

ארוחת בוקר מלאה + ארוחת צוהריים יוגשו באולם ה-VIP לדוברים, שותפים ורוכשי כרטיסי Founder/Startup ו- Corporate/Investor

08:00-11:30

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Check-in & Opening Sessions

08:00 - 09:00
Check-in, Mingling & Light Breakfast (all attendees)
By Breakfast
Check-in, collect your badge, mingle with attendees and enjoy light breakfast and fresh coffee
08:00 - 09:00
VIP Breakfast for Sponsors, Speakers, C-level, Founders & Investors (invite-only)
By VIP Breakfast
An exclusive breakfast gathering where industry leaders, sponsors, speakers, and visionary executives connect to exchange insights and foster collaboration. This invite-only event offers a unique opportunity to network with CEOs, CIOs, CTOs, founders and investors who are shaping the future of our industry. Enjoy a relaxed atmosphere where meaningful conversations ignite new ideas and partnerships.
09:15 - 09:30
Welcome Remarks & Community Spotlight > Insights from our Sponsors & Community Leaders
- Conference MC: Omri Barak, Content Creator | Host @ Trash Tech | Founder @ epicNews
- Conference Organizer: Ben Pelled, Founder & CEO, Lynx by People & Computers
- Sivan, Moshe, Adam, Sidney, Ruth, Benny, Amir
09:30 - 09:40
AI in the Holy Land: A Conversation on Israel's National AI Strategy
- Ziv Katzir, AI National Program Head @ Israel Innovation Authority
- Omri Barak, Content Creator | Host @ Trash Tech | Founder @ epicNews
Ziv Katzir in a conversation with Omri Barak.

Ziv Katzir heads The National Infrastructure Forum for R&D in AI at the Israel Innovation Authority.

Ziv spent 15+ years at Verint, where he assumed various technological management positions. His last position at Verint was as the CTO of the Cyber Intelligence division - which was later issued as an independent company - Cognyte.

Ziv is currently wrapping up his PhD studies in AI at the Ben Gurion University of the Negev.
09:40 - 09:50
Beyond the Buzzword: How to Turn AI Hype into Real Business Value
By Pavel Plutov, ISV & Startups Partnerships Country Leader @ IBM
There's no shortage of buzz around AI, but how do you cut through the noise and identify the AI solutions that will truly deliver value to your business? In this keynote, Pavel Plutov will share a framework for evaluating AI tools and technologies, focusing on their practical applications and measurable impact. Learn how to separate AI hype from reality and make informed decisions about how to invest in AI for your organization.

IBM is a pioneer in AI, with decades of R&D leading to breakthroughs like Watson and watsonx. Today, IBM offers a comprehensive portfolio of AI solutions, from foundational models to industry-specific applications, empowering businesses to harness the power of AI for innovation and growth.
09:50 - 10:00
Payments Without Borders: Unlocking Global Growth Through Simplified Finance
By Nadav Tamam, Director of Enterprise Sales @ Airwallex
Airwallex is a leading global payments and financial platform for modern businesses, offering trusted solutions to manage everything from business account, payments, treasury, and spend management to embedded finance.

Founded in 2015 in Melbourne, Australia and currently based in Singapore, Airwallex has raised over $900 million to date.

Airwallex supports over 100,000 businesses globally and is trusted by brands such as Brex, Canva, Rippling, Navan, Qantas, SHEIN and many more. Airwallex takes the friction out of global payments and financial operations, empowering businesses of all sizes to unlock new opportunities and grow beyond borders.
10:00 - 10:07
AI-Powered Accessibility: Simplifying Compliance and Building an Inclusive Online Experience
By Sophia Tupolev-Luz, VP Communications @ UserWay
UserWay is the leading digital accessibility platform for companies and organizations of all sizes.

We enable equal access to online experiences on millions of websites, by making it easy for teams to prioritize accessibility. From design to deployment, we continuously improve the compliance of websites, apps, and digital documents and break down usability barriers for people with different abilities.

UserWay provides solutions for every phase of the digital accessibility journey. These range from automated AI-powered products, tools that empower developers, all the way to fully managed enterprise-grade offerings - and everything in between.

What are you doing about web accessibility?
10:07 - 10:14
Mastercard Payment Vision 2030
By Omer Unger, Israel Country Manager @ Mastercard
Mastercard is a global technology company in the payments industry.

The FinSec Innovation Lab helps fintech and cybersecurity startups accelerate their journey to success by working in commercial and technology areas. Powered by Mastercard, it has partnered with the Israel Innovation Authority (IIA), the Israel National Cyber Directorate (INCD), and the Israel Ministry of Finance (IMOF) to create a unique environment to assist early-stage startups and scale their solutions in global markets.
10:14 - 10:21
The Journey to Fully Launching our LLM Chatbot to Customers
By Niv Netzer, Product Team Lead @ ONE ZERO BANK
ONE ZERO Bank is a trailblazer in the financial industry, transforming the way people think about banking. We are breaking free from the traditional banking mold, and our mission is to open up the local banking industry to healthy competition.

Unlike other banks, we have no physical branches and thousands of employees, allowing us to create mostly automated work processes that prioritize our customers' needs, aligning seamlessly with the new technological world.
10:21 - 10:51
Unicorn Founders Panel > The Future is Now: Founders Share Their AI Vision & Advice
Moderator: Noa Gastfreund, Regional Growth & BD @ Airwallex (Valuation: $5.5B)
- Dan Amiga, Co-Founder & CTO @ Island (Valuation: $3B)
- Shachar Fienblit, Co-Founder & Chief R&D Officer @ VAST Data (Valuation: $9.1B)
- Ronni Zehavi, Co-Founder & CEO @ HiBob (Valuation: $2.7B)
- Amitai Ratzon, CEO @ Pentera (Valuation: $1B)
The future of business is being shaped by AI, and unicorn founders are at the forefront of this revolution. In this exclusive panel, visionary leaders from the world's most successful startups will share their AI vision and provide actionable advice. Learn how they're leveraging AI to drive innovation, disrupt industries, and create a more efficient, equitable, and sustainable world. Don't miss this opportunity to hear from the pioneers who are defining the future of AI in business.
10:51 - 11:21
Financial Institutions CIO Panel > CIO Perspectives 2024: Navigating Digital Disruption, the AI Revolution and Today's Challenges
Moderator: Omri Barak, Content Creator | Founder @ epicNews
- Eyal Efrat, CIO @ Bank leumi
- Adi Kaplan, CIO @ Discount Bank
- Yaki Zano, CIO @ Menora Mivtachim
- Miri Gelbort, CIO @ Clal Insurance
- Guy Shabtay, CIO @ max
This panel discussion brings together visionary CIOs to share their perspectives on navigating the complexities of digital transformation in 2024. They will delve into the opportunities and challenges presented by the AI revolution, strategies for adapting to digital disruption, and the critical importance of cybersecurity in the age of interconnectedness. Panelists will also address the growing talent and skills gap, the power of data-driven decision making, and how they are leading their organizations towards a future defined by innovation and technological advancement. Join us to hear firsthand how these leaders are harnessing technology to drive growth, improve efficiency, and stay ahead of the curve in an ever-changing digital landscape.
11:30 - 12:00
Coffee Break
By Coffee Break
Fuel your mind and network: grab your badge, savor refreshments, and connect with fellow attendees.

12:00-13:00

Track 1: AI, Security & IT Leadership (for CIOs, CTOs, CISOs)
Track 2: AI at Work (for AI Practitioners)

12:00 - 12:10
Saving Lives with AI: AI-Driven Precision and Innovation Transforming Cancer Care
- Avital Rabani, VP Marketing @ Imagene
- Omri Stone, Account Executive @ Oracle
In this keynote, you will experience the power of AI in transforming cancer care. From an image, we can extract a world of intricate details and uncover new morphological aspects laying the groundwork for advanced medical discoveries.

Imagine a world where biopsies are analysed in minutes, leading to immediate personalized treatment plans that can make all the difference. Discover how Imagene, powered by Oracle Cloud, is creating this reality, revolutionizing cancer diagnosis, and offering a beacon of hope for millions of patients worldwide.
12:10 - 12:20
From Iot to Tokenization of Things (ToT) - Real World Use Cases
By Shy Datika, Founder & CEO @ INX
INX made history as the world's first public offering of a digital security registered with the US Securities and Exchange Commission.

Our vision is to be the preferred global regulated hub for digital assets on the blockchain, offering technology and related services for both primary and secondary markets.

By combining traditional markets expertise and an innovative fintech approach, we provide regulated trading platforms for digital securities and cryptocurrencies.
12:20 - 12:30
Beyond Traditional Lending: Discover the Power of AI in Expanding Financial Opportunities
By Elad Cohen, VP Research & Modeling @ Pagaya
Pagaya enables financial institutions to expand access to more customers through its AI network.

It was founded in 2016 and is publicly traded on NASDAQ.
12:30 - 12:37
Autonomous AI-powered organizations: A Glimpse Into the Future
By Noam Fine, CEO @ Hear.ai
Noam is the CEO of Hear.ai, a pioneering Generative AI solution for contact centers.
In his talk, Noam will discuss how integrating autonomous AI agents enables organizations to enhance productivity and decision-making. He will demonstrate how these AI agents execute strategies and ensure compliance, driving innovation and agility.
12:37 - 13:07
Strategic Implications for C-Level Leaders in AI, Data, Security, and Transactions
Moderator: Lee Twito, Generative AI Lead @ Lemonade | Co-Host @ LangTalks
- Eti Gwirtz, VP Product @ GigaSpaces Technologies
- Uri Hayik, CTO, Israel @ IBM
- Yaniv Toledano, VP, Global CISO & IT @ Pagaya
- Avishay Meron, Chief AI Officer @ Ready Group
- Nir Levy, Co-Founder & CTO @ Kipp
- Noam fine, CEO @ Hear AI
This session dives into the strategic imperative for C-suite leaders to embrace artificial intelligence (AI) as a catalyst for competitive differentiation. Industry experts and seasoned executives will explore the transformative potential of AI across various business functions, from streamlining operations and enhancing customer experiences to unlocking new revenue streams and driving innovation. Panelists will share real-world case studies, practical insights, and actionable strategies for integrating AI into existing business models and building a future-ready organization. Join us to discover how AI can empower your company to outpace the competition, navigate the complexities of the digital age, and achieve sustainable growth.

12:00 - 12:10
Welcome To Track 2: “Sortir des sentiers battus”
By Yohan Bensoussan, AI Architect @ IBM Watsonx
Explore the transformative potential of AI in revolutionizing the modern workplace and enhancing human capabilities. This track delves into the ways AI is streamlining workflows, automating tasks, and augmenting decision-making processes across various industries.

It also examines the ethical considerations and societal implications of integrating AI into our work lives, including the potential for job displacement and the need for responsible AI development.

Additionally, the track explores emerging technologies that allow individuals to augment their physical and cognitive abilities through AI-powered tools and interfaces. Overall, this track offers a comprehensive overview of the current and future landscape of AI at work, providing insights into the opportunities and challenges that lie ahead.
12:10 - 12:17
How to Boost Software Engagement with AI-Powered Videos
By Yoav Einav, CEO & Co-founder @ Guidde
Meet Yoav Einav, the co-founder driving Guidde's remarkable growth!

In less than 18 months since its launch, Guidde is serving over 60,000 users and 1,400 organizations, including renowned names like IKEA, Checkpoint, DocuSign, Nasdaq, and more.

As CEO and Co-Founder, Yoav spearheads the company's innovative endeavors, integrating AI, Big Data, and Video to transform what he defines as "Waze for Software".

Before founding Guidde, he held the role of VP Product and other leadership positions in product management at various early-stage startups. With over 15 years of experience in high-growth B2B companies and a focus on product-led sales, Yoav is an entrepreneur at heart.
12:17 - 12:24
The Geopolitical Aspects of AI in the Middle East
By Uri Eliabayev, AI Consultant, Community Manager @ MDLI
Abstract: The Geopolitical Aspects of AI in the Middle East

AI is significantly influencing the geopolitical landscape of the Middle East. This lecture explores how various countries in the region, including the UAE, Saudi Arabia, and Israel, are advancing their AI capabilities. It examines the broader implications of these developments for regional stability, economic growth, and global leadership.
12:30 - 13:00
AI Governance in Action: A Workshop / Demo for Responsible AI Innovation
By Jaffa Sztejnbok, AI Architect, Build Labs @ IBM
AI is rapidly transforming industries and societies, offering immense potential for innovation and progress. However, the widespread adoption of AI also raises critical ethical, legal, and societal concerns. This workshop aims to equip participants with the knowledge and tools needed to navigate the complexities of AI governance and ensure the responsible development and deployment of AI systems.

This demo dives into the practical implementation of AI governance principles. Participants will explore real-world case studies to address challenges like bias mitigation, transparency, and accountability. Through the demonstration, attendees will gain the skills and knowledge to develop and deploy AI systems that are not only innovative but also ethically sound and aligned with societal values.

13:00-14:00

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Track 3: Finance Reimagined (for CFOs, Fin. Institutions)
Track 4: The Startup Ecosystem (for Founders & Investors)

13:00 - 13:15
Bring Generative AI to human level accuracy with Enterprise Structured Data
By Michael Elkin, Head of AI @ GigaSpaces
Industry benchmarks show that LLMs deliver only 55% accuracy when querying structured enterprise data - a level that is far too low for making trustworthy business decisions. In this talk, Michael will describe the challenges of structured data reasoning. He will share GigaSpaces’ innovative approach to providing LLMs with the context & meaning of structured data – and how, with eRAG, organizations can rely on GenAI to solve tangible business problems.
13:15 - 13:25
Integrate AI and Statistic / Mathematical Engine to Build Optimal Stock Portfolios
By Tsuriel Horin, Chief Business Officer @ Cherries
Learn about a cloud based AI enabled tool for building optimal stocks portfolios, based on your own preferences.

Unlike other portfolio building tools, Cherries is not affiliated with any bank, investment firm, or financial institution. It is not a trading platform and is not involved in executing transactions in any way, ensuring 100% objective results.
13:25 - 13:55
Cutting-Edge Financial Fraud Detection: Balancing Innovation and Regulation
Moderator: Dr. Limor Ziv, Founder & CEO @ Humane AI
- Matan Dadon, Director of Sales, Security @ IBM
- Eyal Paz, Head of Sales & Partnerships, Israel @ Mastercard
- Amir Sadras, Founder @ FUGU
- Morly Dory, Founder & CEO @ Global Pil
The financial technology landscape is constantly evolving, with new payment methods, digital assets, and platforms emerging rapidly. This panel will explore the latest advancements in fraud detection techniques, such as artificial intelligence, machine learning, and behavioral biometrics. Experts will discuss the challenges and opportunities in balancing the need for innovative solutions with the evolving regulatory framework designed to protect consumers and maintain the integrity of financial systems.
13:55 - 14:00
SBTs, CBDCs, Digital Identity wallets, and the Future of Finance & Data Ownership
By Meirav Harel, Owner @ MHfintech
Chosen as "1 of 36 Top women Revolutionising #Crypto 2022 around the world" by TechRoundUK, Listed as "100 most inspirational women in Blockchain 2020", Chosen twice for "Women in Fintech Powerlist" by Innovate Finance UK.

With 20+ years of experience in Finance, Technology, and creating award winning Fintech Innovation, Meirav Harel is a world known #FinTech, #Blockchain, Digital Disruption, #Future of #Finance, #Investment & Trading Interfaces expert.
14:00 - 14:30
Finance from anywhere- Web3, Global banking & Fintech solutions for the Future of remote work
Moderator: Meirav Harel, Founder & CEO @ MHfintechs | Lecturer @ Reichman University
- Noa Gastfreund, Regional Growth & BD @ Airwallex
- Adi Yona, VP Product @ Cherries
- Moran Hertzanu Weiss, Blockchain Research Lead @ Xplorisk
- Annie Degani, Director BD @ Mastercard's FinSec Innovation Lab
The rise of remote work and the decentralized nature of Web3 technologies are reshaping the financial landscape. This panel discussion will explore how these trends are converging to create a new paradigm for banking and fintech. Key discussion points:
- The Impact of Remote Work on Financial Services: How has the shift to remote work altered consumer expectations and behaviors around banking? What opportunities and challenges does this present for fintech companies?
- Web3 and the Future of Finance: What role will blockchain, cryptocurrency, and decentralized finance (DeFi) play in the future of banking? How are these technologies disrupting traditional financial systems?
- The Rise of Digital Nomads and Global Banking: As more people embrace location-independent lifestyles, how are fintech solutions evolving to meet their needs for borderless banking and financial management?
- Regulatory Landscape and Compliance: How are regulators adapting to the rapidly changing fintech environment? What are the key compliance considerations for companies operating in this space?
- Opportunities and Challenges for Startups: What are the most promising areas for innovation in Web3-powered fintech? What are the key challenges facing startups in this space?

13:00 - 13:07
Welcome to Track 4
By Ruth Polachek, CEO @ Shecodes;
As a nation we have risen from the ashes time and again. This time is no different. The startup ecosystem is undergoing a challenging time, but there are already positive market signals - and a reason to be optimistic.

Ruth Polachek was named one of Forbes' 50 most powerful women in Israel, TheMarker's 100 most influential people in Israel and Israel's 40 under 40 promising youngsters.

With over 15 years of experience, Ruth has led teams and organizations as CEO and founder of tech startups, developing web, mobile, financial, and social apps with millions of users worldwide.

Ruth is the CEO and Founder of she codes; (she-codes.org), a community of over 100,000 Israeli female software developers, hosting multiple daily activities across tech companies and universities in Israel, with thousands of weekly participants.
13:07 - 13:14
Unlocking Cardholder Potential: The Power of Customer Activation in Fintech
By Roee Peled, Co-founder, & CRO @ Hoox
Roee is a results-oriented entrepreneurial manager with a proven track record in successfully developing, executing, and leading companies, products, and teams.

Currently serving as the Co-founder and Chief Revenue Officer (CRO) at Hoox, the foremost Customer Activation Platform for financial service providers.
13:14 - 13:21
AI out on a Limb
By Ori Ascher, Founder @ Aim Higher
Passionate about harnessing the power of AI to drive innovation and efficiency, Ori helps small and medium-sized businesses unlock their potential. With a strong technical background and a deep understanding of the unique challenges faced by SMBs, his mission is to streamline operations and foster growth by integrating AI into their workflows.
13:20 - 13:50
Building Resilience, Weathering the Storm: A Founder-Investor Dialogue on Navigating the Challenges of 2024.
Moderator: Yoav Tzuker, COO & CMO @ Collider Ventures
- Sharon Zarfati, Director, Operations & Marketing @ FinSec Innovation Lab - by Mastercard
- Moshe Porat, Director of BD, Innovation & M&A @ Bezeq International
- Orna Carni, Managing Partner @ FinTLV Ventures
- Noam Mills, Co-Founder & CEO @ Panax
2024 has proven to be a challenging year for startups and investors alike. Economic headwinds, geopolitical uncertainties, and a rapidly changing technological landscape have created a turbulent environment for businesses. Yet, amidst these challenges, opportunities for innovation and growth persist.

This panel brings together seasoned founders and investors to share their strategies for building resilience and navigating the storm. We'll delve into the following questions:
- Fundraising in a Tight Market: How can founders secure funding in a more cautious investment climate? What are investors looking for in potential investments?
- Adapting to Economic Headwinds: How can startups adjust their business models and strategies to weather economic downturns? What lessons can we learn from past crises?
- Managing Uncertainty: How can founders and investors manage risk and uncertainty in a volatile market? What are the key factors to consider when making strategic decisions?
- Building a Strong Foundation: What are the essential elements of a resilient startup? How can founders foster a culture of adaptability and innovation within their teams?
- Emerging Opportunities: Where are the bright spots in the current market? What new technologies or trends hold promise for future growth?
13:50 - 14:20
Yazamiyot in FinTech: Female Entrepreneurs and Investors in a conversation on Fundraising, Innovation, and Trends. What is the Role of the Women's Community Today?
Moderator: Hilla Ovil-Brenner, Co-Founder & CEO @ Yazamiyot | Partner @ Arieli Capital
- Rahav Shalom Revivo, Founder & CEO @ Fintech Ladies IL | Financial-Cyber Innovation @ Israel Ministry of Finance
- Avivit Yorkevich, Co-Founder & CEO @ Validit.ai
- Gili Elkin, Founding Managing Director @ ICI Fund
- Keren Zukerman, Co-Founder & CEO @ FeezBack
- Meirav Harnoy, Managing Partner @ Moneta VC
Join us for an inspiring and insightful discussion with pioneering female entrepreneurs (Yazamiyot) who are shaping the future of finance and technology. This panel will delve into the experiences, challenges, and triumphs of women founders who are leading groundbreaking AI and FinTech ventures. Gain valuable insights into their journeys, the innovative solutions they're developing, and the unique perspectives they bring to the industry. Discover the strategies and approaches these trailblazers are using to navigate the evolving landscape of AI and FinTech, and learn how they are driving positive change in the financial world. This is a unique opportunity to hear from and connect with women who are leading the charge in this exciting and rapidly growing field.

14:00-16:00

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Lunch & 1 on 1 Meetings

14:00 - 16:00
Lunch & 1 on 1 Meetings
By Lunch Breakfast
Lunch & pre-scheduled 1 on 1 Meetings will be held in the VIP room and available for speakers, sponsors, founder/startup and corporate/investor ticket holders. Subsidized ticket holders will not have access.

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Future of ai2024 annual summit

WHO WE ARE

Where

When

WHY ATTEND

REGISTER NOW

SPONSORS

Community partners

speakers

Dan Amiga

Ori Ascher

Itai Avneri

Elad Cohen

Shy Datika

Annie Degani

Morly Dory

Eyal Efrat

Yoav Einav

Uri Eliabayev

Michael Elkin

Benny Farber

Shachar Fienblit

Noam Fine

Noa Gastfreund

Miri Gelbort

Eti Gwirtz

Meirav Harel

Tsuriel Horin

Adi Kaplan

Amir Karlin